Opt out, not opt in
Outside opt in regions Velo starts opt out: your tags can run, and visitors can reject ads and tracking from the banner at any time.
California opt outs,
respected by default.
The CCPA, as amended by the CPRA, gives Californians the right to opt out of the sale or sharing of their personal information. Velo gives them that choice and honours Global Privacy Control.
What California asks.
What Velo does.
Global Privacy Control honoured
California requires businesses to treat an opt out preference signal as a valid request. When a browser sends GPC, Velo turns ad storage, ad user data and ad personalisation off.
Every choice recorded
Each decision is stored with a receipt id, and the GPC state at that moment is recorded too, so you can show what the visitor asked for.
A link that opens preferences
Point your own opt out link at Velo's preferences with window.Velo.openPreferences(), and the floating button keeps the choice one click away.
In every plan, from €0
Consent Mode v2 advancedRegional defaults by countryGlobal Privacy Control honouredReceipt for every choiceReject as easy as acceptFloating preferences button
Nine banner languagesCookie and tracker scanChoices by categoryConsent log and dashboardWorks with Google Tag ManagerInstallation help
Questions,
answered.
What teams ask about the CCPA and CPRA.
Does the CCPA require a cookie banner?
Not in the EU sense. It requires a way to opt out of the sale or sharing of personal information, which includes sharing for cross context behavioural advertising, usually through a link such as "Do Not Sell or Share My Personal Information".
What is Global Privacy Control?
GPC is a browser signal that tells sites the visitor opts out of sale or sharing. The CCPA regulations require businesses to honour it. Velo reads it on every page and switches the advertising signals off.
Who does the CCPA apply to?
Businesses run for profit that operate in California and meet a threshold, such as annual revenue above the adjusted amount or buying, selling or sharing the data of 100,000 or more consumers or households.
Does Velo apply California rules only to Californians?
Velo applies opt out defaults across the United States rather than state by state, and honours GPC for visitors there who send it.
Is this legal advice?
No. This page is general information. Your notices, contracts and data flows also matter for compliance.
Website privacy, in one place.
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Regulations
GDPR
UK GDPR
CCPA / CPRA
US state laws
LGPD
Ley 1581 (Colombia)
Ley 25.326 (Argentina)
Ley 29733 (Peru)
