Every client rollout,
run the same proven way.
Velo playbooks are the field notes from rolling consent out across hundreds of sites, turned into steps your team can follow. Sell it, install it, report on it, the same way on every client, so nothing is improvised and nothing slips.
The signal layer behind 100+ marketing teams
Three playbooks, one rollout
The work of putting consent on a client splits into three jobs. Each has a playbook, so every account follows the same path from the first pitch to the monthly report.
Sell with proof
A short audit that shows the client how many conversions consent is hiding today, with a number they recognise. The pitch sells itself once the gap is on screen.
Install once, correctly
A checklist for the banner, the server side tags and Consent Mode v2, set at the edge in the right order. No two sites get a different setup by accident.
Report the recovery
A reporting template that turns recovered conversions into one ROI line per client, ready to hand over under your own brand every month.
Win the room with the gap, not the jargon
The sell playbook hands you a tight audit and a script that lands. You run a quick scan of the client's site, surface the conversions consent is quietly hiding, and frame the fix in money they already track. On a typical site, 34% of sessions sit behind the banner, so the gap is rarely small. No tag lecture, no privacy law detour, just the lost revenue and the path to recover it.
See the partner programmeaverage ROAS lift, the headline every playbook is built to deliver.
Follow the steps on every client and the outcome stops being luck. The signal consent was hiding gets counted again, campaigns bid on the full picture, and you hand the lift back with the audit trail to prove it.
Figures are measured ranges across Amplio Data client implementations, not a guarantee. Recovery depends on each client's traffic mix, regions and how their tags are configured.
Same install, every client, in the right order
The install playbook is a checklist, not a memory test. Set the banner, stand up the server side tagging, wire Consent Mode v2 at the edge, then verify the four signals fire before you ever call it live. Each step has a tick and a check, so a junior runs it the way a senior would and the whole site is compliant and recovering inside 72 hours.
See the onboarding pathThe playbook library
Six field tested playbooks cover the moments that decide a rollout. Each one is a short, repeatable set of steps your team can follow without waiting on us.
The audit pitch
Run a quick scan, show the conversions consent is hiding, and frame the fix in money the client already tracks. The deck and the script come ready to send.
Intake and scope
The questions to ask on day one so nothing surprises you at launch. Site builder, regions, existing tags and goals, captured in a single intake form.
The edge install
Banner, server side tags and Consent Mode v2, set at the edge in the order that avoids races and flicker. A tick beside every step that has to be true.
Multi region rules
Opt in across the EEA and the UK, opt out for US state laws, light touch elsewhere. The right consent regime mapped to each market the client sells in.
The go live check
Confirm the four signals fire, the banner reads consent and the audit log writes, before you tell the client it is live. Checked, never assumed.
The monthly report
Recovered conversions turned into one clean ROI line per client, ready to hand over under your own brand. Same shape every month, no rebuilding.
What every playbook gives you
Each one ships ready to run, so your team follows the same steps without waiting on us or guessing what good looks like.
Roll consent out the same proven way, on every client.
Become a Velo partner and the full playbook library comes with your account, alongside a partner manager and the Amplio data team behind every rollout.
The playbooks, answered
What exactly is a Velo playbook?
A short, repeatable set of steps for one part of a rollout: selling it, scoping it, installing it, verifying it or reporting on it. Each one comes as a checklist with the scripts, decks and templates you need, drawn from rolling consent out across hundreds of sites.
Do I have to follow them step by step?
They are there so you can. The point is that every client gets the same proven path, so a rollout is never improvised and nothing slips between accounts. You can adapt the copy to your brand, but the steps are the ones that consistently work.
Who builds and updates the playbooks?
Amplio's data team, the same people who build each client setup. When a new edge case or a law change turns up, the relevant playbook is updated and the change reaches every partner, so you are never working from a stale checklist.
How do the playbooks fit with onboarding?
The install and verify playbooks are exactly what our team runs when we onboard a client for you, inside 72 hours. The onboarding page walks through that path, and the playbooks let your own team run it the same way when you want to.
How do I get access to them?
The full library comes with a partner account, along with a partner manager and the data team behind every setup. See the partner programme or talk to us to get started.
Run every rollout like your best one.
Take the field tested playbooks for selling, installing and reporting on consent, and give every client the same proven path from the first pitch to the monthly report.